Latest Posts

Common Leadership Mistakes 

Being a leader comes with a huge set of responsibilities. The fast-paced world we live in means quick decisions, handling weighty issues, and recovering from failure quickly. Unfortunately, leaders are constantly on display, so the missteps, errors, or mistakes made in this environment seem to be on display for all to see.  Most great leaders will take the opportunity to...



Make Your Resume Stand Out

With the dawn of a new year and decade comes the yearning for something new and exciting. For some that might mean traveling the globe, while for others it may mean starting the hunt for a new job or even a new career altogether. If the latter describes your situation, you will want to take a look at your resume...



Preparing for Performance Evaluations: An Employer Perspective 

In continuing our two-part series on performance evaluations, we take a different point-of-view today. Last week we examined the perspective of how an employee should prepare. Now we are taking a closer look at what managers and business leadership should do to make these evaluations productive, effective, and if possible, a positive experience.  Let’s start by saying that performance appraisals...



Preparing for Performance Evaluations: An Employee Perspective  

As a hard-working employee, there are almost no events at work more nerve wracking than the annual performance evaluation. How can you prepare for this evaluation both professionally and emotionally? There are a few things you can do in the days and weeks leading up to your performance evaluation that may help calm your nerves and help your professional outlook....



A Closer Look at This Year’s Marketing Trends 

Hard to believe that it is almost 2020. Another decade is in the books and the world seems to be moving faster and faster every year. The trends in business seem to evolve at an alarming rate the older we get. This is true for trends in the field of marketing as well.  As we look back over the past...



Common Sales Mistakes 

The American economy is strong and buyers have more options than ever before. These two factors mean that knowing how to successfully market your business is more important than ever. In order to successfully sell your band’s products or services, it is a good idea to know what works and what doesn’t. Today we are looking at the top sales...



Finding a Work-Life Balance

It would be fantastic if there was some magic pill or even an app that could make life more balanced. For instance, it would be freeing not to feel a constant pull in two different directions; from home and at the office. Often people trying to gain some sense of balance feel like they are not doing either well. If...



Creating Real Customer Loyalty

Did you know that repeat customers or clients spend up to 67% more than new customers? Did you also know that it is up to ten times more expensive to try to attract new customers than it is to keep the ones already doing business with you? Creating customer loyalty, therefore, should be a top priority for businesses both large...



Common Qualities of Entrepreneurs 

Ever wonder if you have what it takes to be your own boss and start your own business? If you have the entrepreneurial spirit and want to explore business ownership, here are some of the common qualities that most entrepreneurs exhibit.  If you are looking to become the next Jeff Bezos, Mark Zuckerberg, or Bill Gates, then you probably have...



Building a Dream Team of Employees 

Look around your office. You probably have some well chosen employees. Some have personalities that work well with clients, others may have the expertise that helps your company innovate and move forward. Have you nurtured this group into being your dream team?  Molding your group of employees into a dream team is not only a smart idea to grow your...