• Start Up Tuesday – Sales for the Non-Salesperson: A Practical Guide to Driving Business Growth

    The Enterprise Center at Salem State University 121 Loring Ave, Salem, MA, United States

    This workshop is designed for entrepreneurs, freelancers, and professionals who do not consider themselves natural salespeople but need to boost their business success. Participants will learn how to create a simple yet effective sales plan tailored to their unique business needs. Key topics include: Identifying and understanding your target customers. Crafting value-driven sales messages that...

  • Start Up Tuesday – Non-Profit Series: Developing Donor Relationships and other Fundraising Strategies

    Online Zoom Webinar MA

    Learn how to lay a comprehensive financial foundation and build an outreach strategy to Identify appropriate sources of funding with people who support your vision. We will review building donor profiles with segmentation, crafting a compelling case for support, and developing a multi-channel fundraising plan. Presenter: Melissa Kenig, SCORE Northeast Massachusetts This informative webinar is...

  • Small Business Resource Series: Massachusetts Office of Business Development(MOBD) State Resources Update

    Online Zoom Webinar MA

    Please join this important webinar to learn about Commonwealth of Massachusetts resources to help businesses grow and thrive.   Maria Nigro Di Stefano, Northeast Regional Director of the Massachusetts Office of Business Development (MOBD) will conduct this webinar and will discuss the following business resources:   Economic Development Incentive Program (EDIP) Massachusetts Small Business Development Center Technical...

  • Future-Proof Your Business: Succession & Estate Planning Strategies for Lasting Success

    The Enterprise Center at Salem State University 121 Loring Ave, Salem, MA, United States

    Workshop Description: Is your business built to last beyond you? Join us for this power-packed 2-hour workshop designed specifically for small business owners who want to protect their legacy and ensure a smooth transition—whether due to retirement, sale, or the unexpected. You’ll learn: Why succession planning isn’t just for large corporations How to choose the...

  • Starting & Launching a Business; What You Need to Know

    The Enterprise Center at Salem State University 121 Loring Ave, Salem, MA, United States

    Developing your entrepreneurial idea into a profitable business adventure requires tenacity, curiosity, courage & the ability to leverage opportunities. This workshop includes a checklist, practical tips, and real-world advice on starting a successful business. Learn to: · Understand the realities · Know where to start · Define your Value proposition Facilitator Tom Kristoph This informative...

  • Nonprofit Series – Building a Board of Directors and Creating a Roadmap for Their Success (WEBINAR)

    ONLINE , United States

    Your nonprofit's success depends on cultivating a board of directors that is vested in your mission and dedicated to providing fiduciary oversight. Join us to discuss recruiting and maintaining a board that helps your organization achieve its outcomes. Learn: ways to recruit board members, achieve the right composition of your board, and maintain board member...

  • Grow Your Business on Instagram: Content That Works

    The Enterprise Center at Salem State University 121 Loring Ave, Salem, MA, United States

    Instagram isn’t just for selfies and hashtags—it’s one of today’s most powerful tools for building visibility, attracting customers, and growing your business. In this interactive workshop, you’ll learn how to use Instagram strategically to connect with your audience and showcase your brand. We’ll begin with a straightforward overview of how social media algorithms work and...

  • Pricing: How much Should I charge

    The Enterprise Center at Salem State University 121 Loring Ave, Salem, MA, United States

    One of the most difficult questions is what to charge? Do I give big discounts to get my first customers? Being the low-cost provider is a plan to go broke. So how do I maximize income without jeopardizing the future of my business? Learn: The answer is part science and part gut feel; there are...

  • Business Front Door Program Lunch & Learn

    The Enterprise Center at Salem State University 121 Loring Ave, Salem, MA, United States

    Through the Commonwealth’s Business Front Door, you can connect to the latest and most relevant resources available for businesses looking to start, grow, or relocate to Massachusetts. Whether you are a well-established business in the state or considering moving and/or starting a business here, the Business Front Door is the state’s newest platform to receive...

  • Nonprofit Series-Developing Donor Relationships and other Fundraising Strategies

    ONLINE , United States

    Learn how to lay a comprehensive financial foundation and build an outreach strategy to Identify appropriate sources of funding with people who support your vision. Learn: How to building donor profiles with segmentation, craft a compelling case for support, and developing a multi-channel fundraising plan. Facilitator: Melissa Kenig This informative webinar is offered at no...