LinkedIn + Reddit: The Content Engine for Business Growth

“LinkedIn + Reddit: The Content Engine for Business Growth” is a 2 hour, no-fluff workshop for small business owners who want a simple way to get more visibility, build credibility, and generate trust on LinkedIn & Reddit. We’ll break down how people actually vet businesses today (feeds + forums + recommendations), why “just post more” fails, and how LinkedIn and Reddit can work together to build brand authority.

You’ll learn the 4 pillars of LinkedIn + Reddit success:

1. Thought leadership – clear opinions + proof that positions you as the expert
2. FAQ content strategy – turn real customer questions into high-performing posts
3. Community credibility – earn trust by showing up in the right conversations
4. The content loop – mine Reddit for what people ask, publish on LinkedIn to scale it

Don’t miss this opportunity to build your brand!

Facilitator: Ray St. Amand

This informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).

Presenter

Raymond St. Amand

Raymond St. Amand, a North Shore native, has dedicated the past 10 years to mastering the art of digital marketing. Specializing in Paid Search, Paid Social, SEO, and Content Strategy, he has built a reputation for delivering impactful campaigns that drive results. Raymond has worked as a strategic marketing partner for a diverse range of clients, including travel, real estate, high-end home, luxury automotive brands, and hospitality organizations.

When he's not leading campaigns, Raymond enjoys spending time with his wife Mikayla, and their two sons Grayson & Leo, and their beloved pets: their cat Spotty and dog Lily. He also has a passion for photography and a love for cars. Whether at home or in the office, Raymond brings energy, expertise, and a passion for helping brands grow.