Ever feel like Instagram is hiding your content? You’re not imagining it. In this workshop, business owners will learn how the Instagram algorithm actually works—and how to use it to your advantage. We’ll break down what Instagram prioritizes, how to increase reach and engagement, and the best practices for posts, Reels, Stories, and consistency—without spending hours online. Perfect for entrepreneurs who want clarity, confidence, and better results from Instagram.
Speaker: Alyse Grimm
This informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
Presenter
Alyse Grimm
Alyse Grimm is the content creator and marketing expert behind ThingstodoinSalem.com and SalemMAWedding.com. Alyse has been mastering content creation, social media, marketing and digital media for almost ten years and she has built her audiences to five digit followings across multiple platforms. Alyse has been an entrepreneur and business owner since her early 20's and one of her favorite things is helping others realize, create and build a life and career that they are excited for every single day. Alyse and her work have been featured on websites such as The Travel Belles, Atlas Adrift, She Goes Global, The Savvy Social Hour and HostGator.
The [ticket] holder consents to the use of his or her image, likeness, actions and statements in connection with any recorded audio, photograph, video or other publication of the event.
Upcoming Workshops
State Resource Series: MassHire – North Shore Career Center (WEBINAR)
Wed, Feb. 11, 2026 - 9:00am - 10:00am
Grant Writing Made Easy: Unlock Your Funding Potential
Thu, Feb. 12, 2026 - 8:30am - 10:30am
Income Tax & Self-Employment: Tips for Small Business Owners
Tue, Feb. 24, 2026 - 8:30am - 10:30am
