Mike is the CEO and Owner of Sperling Interactive with over 15 years of website design, photography, marketing, and e-commerce experience. He built Sperling Interactive with his wife from the ground up, starting as a small office in his home with only a few employees and clients to one that has 20+ employees and more than 600 clients served all from our headquarters in Salem’s Historic District.
Mike grew up in Baltimore, Maryland where he went to a magnet school for the arts and began his study of photography. From there he went on to Rochester Institute of Technology in New York where he got his degree in Photojournalism and Communications. Before founding Sperling Interactive, Mike worked his way up from staff photographer at the Eagle Tribune Publishing Company to the lead operator and manager of multiple websites for daily and weekly publications.
Mike has a deep commitment to community involvement and civic engagements. In the past few years he and members of our team have become involved in programs that assist the youth, homeless, food insecure, and families at risk through programs at Lifebridge, Paddle for Plummer, LEAP for Education, Harborlight, Bridgewell, and the Enterprise Center at Salem State.
Ever the optimist, Mike believes that there is never a problem that can’t be solved with a bit of ingenuity and perseverance. It’s this positive, can-do attitude and know-how that allowed Mike to be recognized as Small Business of the Year 2019, by the Greater Beverly Chamber of Commerce.
In 2024, your business must stay ahead of all the cybersecurity trends, especially if your business is online. With small businesses already having vulnerabilities, keeping your online security safe is no easy feat. Here are five cybersecurity trends for small businesses in 2024. More Focus on Cloud Security Many businesses have decided to move their data, internet, infrastructure, software, and...
On January 1, 2024, the Corporate Transparency Act went into effect. This affects all kinds of businesses, especially smaller ones. Discover more information about the Corporate Transparency Act and how to follow compliance in Massachusetts. What is the Corporate Transparency Act? The Corporate Transparency Act, enacted in 2021, requires many businesses to report information about individuals who own or control...
Customers are truly the heart and soul of a business. They buy goods or services to make sure your business stays afloat. Whether you’re just starting your business or you want to revamp, it’s important to keep customers in the front of your mind. Here are five ways that you can attract new customers while also keeping loyal ones coming...
The global economy will remain uncertain as we continue through 2024. For instance, the International Monetary Fund predicts a slight decline in global growth from 3% to 2.9%. While inflation rates are declining, they are set to stay at the 2% target. This could cause a lot of problems for businesses, and ones that are just starting. Don’t panic! There...
Starting an online business is exciting. You’re finally ready to venture onto the internet to share all of your ideas with the world. However, there are things to watch out for to make sure you’re getting the most out of your online business while being safe. Here are five tips when starting an online business. Conduct Market Research Market research...
One of the most important parts of a successful business is staffing. It’s a detailed process that involves recruiting, training, and managing employees. For your business to get on the right foot, there are many steps. Do I Need to Staff My Business? For small business owners, staffing a business presents some challenges. The first question to ask yourself is...
Supporting and assisting businesses of the North Shore and beyond is a critical goal for the Enterprise Center. Part of our mission is to welcome entrepreneurs, business owners and professionals of all ages and experience levels to come in and learn something new. One area that we would like to highlight this month is our growing minority and diversity-owned businesses...
The new year is upon us and what better time is there to set a few goals or resolutions for your business? From aiming to be more organized, proactive, and focused on long-term goals to vowing to get better at technology, refine your brand or provide more employee incentives, now is the time to have a fresh start. Many individuals...
Working from home can be either good news or bad news depending upon who you are, and since the end of the COVID-19 pandemic, companies still aren’t sure what to do about whether or not a return to the office is the right choice for their company and employees. According to a report from the U.S. Bureau of Labor Statistics,...
If you haven’t noticed, the business world is rapidly changing and women are leading the way. In the last decade, more women than ever are changing the manner in which the business looks and operates. Here are three extraordinary women shaking things up to make the world a more equitable and diverse place. Bozoma Saint John Bozoma Saint John was...
