Mike Sperling

Mike is the CEO and Owner of Sperling Interactive with over 15 years of website design, photography, marketing, and e-commerce experience. He built Sperling Interactive with his wife from the ground up, starting as a small office in his home with only a few employees and clients to one that has 20+ employees and more than 600 clients served all from our headquarters in Salem’s Historic District.

Mike grew up in Baltimore, Maryland where he went to a magnet school for the arts and began his study of photography. From there he went on to Rochester Institute of Technology in New York where he got his degree in Photojournalism and Communications. Before founding Sperling Interactive, Mike worked his way up from staff photographer at the Eagle Tribune Publishing Company to the lead operator and manager of multiple websites for daily and weekly publications.

Mike has a deep commitment to community involvement and civic engagements. In the past few years he and members of our team have become involved in programs that assist the youth, homeless, food insecure, and families at risk through programs at Lifebridge, Paddle for Plummer, LEAP for Education, Harborlight, Bridgewell, and the Enterprise Center at Salem State.

Ever the optimist, Mike believes that there is never a problem that can’t be solved with a bit of ingenuity and perseverance. It’s this positive, can-do attitude and know-how that allowed Mike to be recognized as Small Business of the Year 2019, by the Greater Beverly Chamber of Commerce.

Event Topic

Growth, Marketing, Social Media


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How to Build an Effective Customer Loyalty Program

Wed, Sep. 20, 2023

What is customer loyalty and why is it important? In short, maintaining customer loyalty employs strategies and tactics to keep as many of the same customers coming back to your...

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Networking title graphic

Why is Networking in Business so Important?

Sun, Sep. 10, 2023

Business is a web – a web of connections with unlimited opportunities for growth. The more knowledge you absorb, the more support you have, and your experience with and exposure...

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CEO group, networking

Why You Should Join a CEO Group

Sun, Aug. 20, 2023

A CEO group, in the simplest of terms, is a support group for entrepreneurs at any stage of their business career. Mentors that are part of these organizations are all...

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Creating Productive Workspace

3 Tips for Creating a Productive Workspace When Working Remotely

Thu, Aug. 10, 2023

Based on a study conducted by Forbes, in 2023 12.7% of all full-time employees are now working a fully remote schedule, while 28.2% are working a hybrid model schedule. It’s...

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Ways Your Small Business Can Go Green

Ways Your Small Business Can Go Green

Thu, Jul. 20, 2023

Success doesn’t have to come at the expense of the environment. Contrary to popular belief, small businesses can go green without breaking the bank. In fact, sometimes it can even...

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Physical Storefront vs Online-Only Shopping

Physical Storefront vs Online-Only Shopping

Mon, Jul. 10, 2023

If you’re a new business, especially a retail business, you might be debating whether it’s better to be online-only or a brick-and-mortar store. Your budget must be used wisely, after...

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Maintaining A Healthy Work-Life Balance for Small Business Owners

Tue, Jun. 20, 2023

As a small business owner, you have a lot of responsibility on your shoulders. Your day is filled with meetings, calls, paperwork, emails, and a thousand other things that can’t...

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Hiring Internally vs. Externally

Thu, Jun. 15, 2023

No matter the size of your business, when your company has a job opening, it needs to be filled. Naturally, you want the most qualified candidate, but you need to...

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Customer Service Tips for Small Businesses

Customer Service Tips for Small Businesses

Sat, May. 20, 2023

A business is nothing without customers. This is true from startups to Fortune 500 companies. However, as a small business looking to grow, having a loyal customer base is vital....

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AI Myths for Small Business Debunked

AI Myths for Small Businesses Debunked

Wed, May. 10, 2023

Artificial Intelligence (AI) has been all over the news. Some people have been raving about it while others have spoken out against it. There has especially been chatter about what...

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