Start Up Tuesday – Sales for the Non-Salesperson: A Practical Guide to Driving Business Growth

This workshop is designed for entrepreneurs, freelancers, and professionals who do not consider themselves natural salespeople but need to boost their business success. Participants will learn how to create a simple yet effective sales plan tailored to their unique business needs.

Key topics include:

• Identifying and understanding your target customers.
• Crafting value-driven sales messages that resonate.
• Overcoming common objections with confidence.
• Building authentic customer relationships.
• Closing deals without feeling “salesy.”

Presenter: Michael L. Thompson, Beverly Branch Manager, SCORE Northeast Massachusetts

This informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).

Presenter

Michael L. Thompson

Michael L. Thompson, Beverly Branch Manager
SCORE Northeast Massachusetts
Michael Thompson learned international business and industrial marketing with a sugar refiner, food service marketing and international sales with a seafood processor, and consumer product marketing and team-building with a cookie & cracker manufacturer. Retiring early to establish a consulting practice, he volunteers with SCORE and has worked with a wide variety of organizations, from startups and non-profits to growing corporate success stories.