Using the downloaded free Simple Steps for Starting Your Business Guide this workshop overviews Sections on “Marketing” that provides opportunity for discussions and hands-on work/analysis of your specific business’s market research, competitive analysis, market planning, branding and pricing. A marketing expert will guide you in your research and analysis. (bring your laptop)
Presenter: Certified SCORE Mentor TBD
This informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
Presenter
Jeff Perkins
Jeff Perkins, SCORE Mentor
SCORE Northeast Massachusetts
Jeff has led business expansion activities serving a range of industries including semiconductors, energy and electrification, aerospace, medical devices, and automotive. With extensive international experience, Jeff has mentored teams on 4 continents responsible for business development, sales, marketing, and foreign subsidiary management. Jeff began his career with a degree in Engineering from the University of Colorado at Boulder and crossed over to the “dark side” of Business Development after completing an MBA at INSEAD in Fontainebleau, France. Now retired, Jeff actively volunteers with SCORE as well as with the local mountain bike chapter as a skills coach.
The [ticket] holder consents to the use of his or her image, likeness, actions and statements in connection with any recorded audio, photograph, video or other publication of the event.
Upcoming Workshops
Getting Started with Grant Writing
Thu, Nov. 12, 2026 - 8:30am - 10:30am
Managing Your Non-Profit: WEBINAR – Non-profit Series #3
Tue, Nov. 17, 2026 - 9:00am - 10:00am
Building Your Nonprofit Brand: WEBINAR – Nonprofit Series #4
Tue, Dec. 8, 2026 - 9:00am - 10:00am
