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PR Power on a Budget: How to Maximize Your Brand

The Enterprise Center at Salem State University

121 Loring Ave | Salem, MA 01970

Thu, Oct 12, 2023 @ 8:30 am - 10:00 am

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Why hire a publicist for $4,000 a month when you can DIY? Learn how to get free publicity and media attention without breaking the bank.

Find out how to:

  • Win business and get recognized as the expert you are
  • Create a compelling Social PR profile and campaign
  • Gain attention from the media and leverage publicity
  • Research influencers and journalists to pitch – in your niche
  • Build a media kit that makes you look like a rock star

If you think that PR is just for the ‘big leagues,’ think again. Learn the shortcuts to PR on a budget and how to use Social PR to build a brand and influence your audience. Plus, discover the latest strategies to pitch the media and get the attention you deserve.

Workshop Bonus!!!  As a bonus, after the workshop learn how to get an Express Grant for $20,000 per calendar year for training – including marketing and PR, that’s paid by the Commonwealth of Massachusetts. It’s the best secret in town!

This informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).

Presenter

Robin Samora

Robin Samora is a marketing and PR consultant, Top 20- blogger, and marketing advisor with the Commonwealth of Massachusetts’ Express Grants program. She teaches small business owners how to rev up their brand online and offline to attract new clients, connect with customers, get media exposure, and increase sales. For more information on how to grow your business with the Express Grant program, visit www.RobinSamora.com

Robin Samora


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