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AI Essentials for Small Businesses: An Actionable 3-Step Roadmap to Unlocking Marketing Success

The Enterprise Center at Salem State University

121 Loring Ave | Salem, MA 01970

Tue, Mar 12, 2024 @ 8:30 am - 10:00 am

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Are you curious about the role of AI in enhancing your marketing efforts? Join us to unravel the power of AI as a dynamic marketing tool. Learn an effective three-step process that equips you with the skills to craft captivating content for your audience.   Imagine creating engaging emails, newsletters, and social media posts with ease.  Attendees will leave the workshop with a practical and actionable plan, ready for immediate implementation, making AI your most powerful marketing ally.

Limited seats are available for this empowering workshop experience. Register now, and prepare to be amazed by the simplicity and empowering impact of AI in marketing!

 This informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).

Presenter

Pamela Pearson

Pamela Pearson: Strategy and Marketing Sherpa
As the creative force behind, Learn AI for Biz, Pamela Pearson is a beacon of innovation and strategic prowess. Her unique entrepreneurial spirit and marketing acumen make her a leader and transforming business landscapes. Pamela’s journey, marked by a transition from a global corporate leader to a solopreneur, epitomizes her adaptability and vision.

At the heart of Pamela's expertise is her uncanny ability to demystify the complexities of small business marketing. She navigates the intricate maze of business growth with a finesse that only comes from someone who has entrepreneurialism etched into their DNA. As a founder of multiple small businesses, including the impactful women's empowerment coaching venture, The Abundance Catalyst, Pamela has consistently demonstrated her knack for innovative thinking and transformative strategies

Presenter

Gail Zona

Gail Zona: Tech and Small Business Visionary
Gail Zona combines over 30 years experience as a high-tech executive in venture-backed startups in major corporations with 15 years as a solopreneur. Her shift from a successful corporate career to running her own business, gjoolz gifts, marks her transition to entrepreneurship. This journey gave Gail a profound understanding of the challenges and opportunities, and managing a small business.

Integrating Artificial Intelligence (AI) into her business was a pivotal moment for Gail, leading her to recognize AI's potential to revolutionize small business operations. Observing a gap in AI adoption among small business owners, Gail founded Learn AI for Biz. This initiative aims to empower entrepreneurs by making AI accessible and practical. The platform focuses on AI coaching and support, tailored for practical applications in business, including marketing and strategy. Through Learn AI for Biz, Gail shares her journey and expertise, guiding small business owners to leverage AI for operational success

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