Latest Posts

Nurturing a Culture of Innovation

Our world today is evolving faster (technologically speaking), than it ever did in the past.  Technology is constantly being improved  to better suit our lifestyles and needs.  Even before the high tech boom in the Silicon Valley in the 20th Century, the business world was in a constant race to be more creative and more innovative.   How then, do...



Training Your Sales Staff

All owners, managers, and leaders want their valued employees to have the proper tools and knowledge to succeed at their job.  No department needs this more than the sales staff in your business.  Correctly training your sales team can give them the appropriate tools and knowledge to take them from mediocre to a force to be reckoned with in no...



Onboarding Issues

Welcome to the team!  Here is a pack of forms that need to be filled out (in triplicate) for Human Resources, a room full of strangers that you will need to get to know and a company handbook that you will need to familiarize yourself with!  And then you need to become a contributing member of our work team and...



Key Components of Excellent Customer Service

We have all heard the time honored adage that “The customer is always right!” Keeping the customer happy and coming back for business should be every company’s first priority – whether they are actually “right” or not.  Maintaining a satisfied customer base is easier, more cost effective and takes less time than finding new customers.  How, then, can businesses deliver...



Creating a Social Media Calendar

Social Media, meaning the myriad of social platforms such as Facebook, Twitter, Instagram, Pinterest, YouTube, LinkedIn and so on,  began in the mid 1990’s when  Tina Sharkey, CEO of Babycenter.com and a former executive at iVillage and AOL coined the term.  Since that time it has really taken hold  with millions of users and billions of posts daily.  However, social...



Evaluating your Business using S.W.O.T Analysis

In today’s business world, keeping up and surpassing your competition is a constant battle that requires vigilance, intelligence and strategy.  Many businesses use a strategic technique called the S.W.O.T Analysis to stay on top of their game.  S.W.O.T Analysis or sometimes called the S.W.O.T Matrix is a structured planning method used to evaluate the strengths, weaknesses, opportunities and threats involved...



Simple Concepts to Become a Better Leader

Guest Blogger, Jenn Livingston – I’m a business consultant and writer who specializes in business technology, customer relationship management, and lead management. “If you want to build a ship, don’t drum up people to collect wood and don’t assign them tasks and work, but rather team them to long for the endless immensity of the sea.” Antoine de Saint-Exupery. The...



Family Succession Planning for Business

According to a recent study by Thompson Law, a vast majority of small business owners and larger corporate owners intend to pass the family business on to their children or other family members, but less than 30% have a succession plan. The Family Planning Institute further supports this report by citing that while 88% of business owners plan to have...



The Right Bank for your Business

Finding a bank that is reliable, easy-to-access and supportive should be a top priority for small business owners.  Choosing the right bank for your company could completely impact daily operations and become a solid foundation on which you build and expand your small business.  As an owner or manager of a small business you will need to consider what the...



Value of Videos for Business

If a picture is worth a thousand words then what must the value of a video be for business?  Statistics show compelling evidence that videos are an area that marketing experts can not ignore.  According to Video Brewery. . . 100 million internet users watch a video that is business related daily. 90% of consumers found watching a video helpful...