Branding – Coca-Cola, Apple, and McDonalds know how to do it so well that consumers recognize colors and logos before they even see the product name. Branding is big business especially if you want clients to recognize your slogan, logo or color palette. Entrepreneur online states it best, “Your brand is your promise to your customer. It tells them what...
Starting your own company can be time consuming, stressful, and costly. On the other hand it can also be exhilarating! The idea of being your own boss and launching your own business can be the experience of a lifetime especially if it is something your feel passionately about. For many young entrepreneurs, starting a business is a mix of emotions....
It is the age-old “Catch 22”: you need experience to get a job but can’t get experience without having a job! This is a problem for many recent graduates who are out on the job hunt and finding that their resume just doesn’t have what it takes to land the job they want. Graduates often find that unless they had...
The ink is still drying on many college student’s diplomas and they are hard at work trying to land their first “real” job. They have completed their classwork, filled out numerous applications and have written a resume to impress the leaders of their chosen field. That resume is the first impression a company will get of the hopeful applicant. Make...
How your clients and customers perceive your brand can mean a lot for your bottom line. If your color palette. logo, tagline and perception of your product or services is rebranded sloppily you may encounter trouble. While rebranding may be a fresh start it also have several perils that entrepreneurs need to be aware of and avoid at all costs....
Starting a business can be a huge undertaking that involves planning, money and exceptional leadership skills. Even rookies with deep pockets and amazing entrepreneur skills can make some common mistakes that can put a wrinkle in any well-laid plans. Learn from other entrepreneurs and their first-timer mistakes. Here is a quick guide of common mistakes to avoid as you set...
For many of us in the business world, we understand what branding means and how it works to help consumers recognize and understand a product or service. Rebranding is something that many marketing agents are weary of and may be nervous to start fresh, so let’s look at what rebranding is and what the common steps are to do...
At some point or other, all businesses have disputes whether it is about contracts or employee benefits or any other number of issues. While most disputes can be resolved fairly quickly and quietly, occasionally disputes escalate into something that needs intervention. In these cases, mediation can be helpful to resolve the issue. This arbitration between conflicting parties to promote reconciliation, settlement,...
Do you have a sick family member, just had a baby, have a medical condition or need to fulfill military service? If so, you may be looking to take some time off from work. A Leave of absence is approved time off work from the management or leadership of our business. It can be granted for many reasons including:...
Whether you use Powerpoint, Google Slides or another presentation software, having captivating and informative presentations for your clients can mean the difference between making the sale and losing a client. Add some creativity that will captivate your viewers with a clever presentation, images and content that will keep them listening from beginning to end. Be Well Versed – One thing that completely...
