SOCIAL MEDIA MARKETING 101

Are you considering a social media marketing campaign and don’t know where to begin? Learn the basics of the most popular platforms and discover what makes content exciting.   Speaker: Natalie Bowers, Owner, Acorn Communications Co-sponsored by the MA Small Business Development Center | FREE The holder consents to the use of his or her...

HOW TO WRITE A BUSINESS PLAN

Studies show that you have a better chance of success with a business plan. Learn how to write a business plan for all aspects of your business, including marketing, finance, operations, personnel and overall strategy. Speaker:  Walter Manninen, Sr. Business Advisor/Financial Analyst, MA Small Business Development Center Business Plan Program and Competition Co-sponsored by the...

Fundamentals of Leadership

FUNDAMENTALS OF LEADERSHIP  Friday, April 26, 2019 9:00 am - 3:30 pm The Enterprise Center at Salem State University REGISTER NOW Fundamentals of Leadership provides an updated perspective and overview of essential skills and characteristics for leading others in our new world of work.  Expectations of the millennial workforce, both as the new generation of...

$110.00

IS FRANCHISING RIGHT FOR YOU?

Find your franchise match! Learn about the opportunities of owning a franchise and discover the options that meet your goals. Speaker: Steve Rosenkrantz, Career Transition Coach, The Entrepreneur’s Source Co-sponsored by the North Shore Alliance for Economic Development The holder consents to the use of his or her image, likeness, actions and statements in connection...

WEBINAR: HOW TO MANAGE YOUR BUSINESS DURING A FINANCIAL CRISIS

Enterprise Center MA

Unfortunately, COVID-19 has created financial crises for many businesses and exposed the lack of sure financial footing.  However, this situation for many has also created the opportunity to re-focus, re-innovate and capitalize on new practices and procedures. Learn how these efforts can make a difference in your business during these trying times.   Please join...

WEBINAR: WHAT’S IN A MARKETING PLAN [HOPE IS NOT A STRATEGY]

Enterprise Center MA

Is your marketing off? Are you working 24/7 but not hitting your goals? It could be that you’re targeting the wrong audience.  Smart business owners follow the guidelines of a well-crafted marketing plan.  It is among the most cost-effective investments your company can make. Learn how to interpret industry trends, competitive analysis and review your...

WEBINAR WORKSHOP: COLLABORATING, MEETING AND WORKING REMOTELY DURING A PANDEMIC

The Enterprise Center at Salem State University 121 Loring Ave, Salem, MA, United States

During this pandemic many people have had to acquire new skills on how to work from home.  Learn how using Google tools and other resources can help you work and stay productive no matter where you are located. Leave this webinar knowing how to schedule and host effective virtual meetings, collaborate on documents with others...

WEBINAR WORKSHOP: CONTENT MARKETING DURING A PANDEMIC

Enterprise Center MA

The COVID-19 pandemic has caused the global economy to decline and marketing professionals (content marketers in particular) are faced with a sales and marketing landscape full of new challenges and opportunities.  Learn what’s working, what’s not working, and how you can develop a content marketing strategy that helps keep your business moving during - and...

WEBINAR WORKSHOP: HOW TO PIVOT YOUR MARKETING STRATEGIES IN THIS COVID-19 ERA

Enterprise Center MA

COVID-19 has transformed the way businesses operate and engage with customers.  How do you successfully keep connected, reconnect and improve your communications with your customers during this COVID-19 era? Join us to learn how digital marketing strategies and tools can help you communicate with customers during this challenging time and determine which tools are best...

Start Up Tuesday – From Idea to Profit: Launching Your Entrepreneurial Journey

The Enterprise Center at Salem State University 121 Loring Ave, Salem, MA, United States

How to Start a Business       Have a great idea? Want to be your own Boss? Then this workshop is for you. Learn how to prove your concept and determine if it's likely to be profitable. We'll talk about developing your value proposition, and how it all starts with the business name you choose....

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