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Social media alone is not enough. A web site is not enough. As businesses we need to weave social media and our web sites into a tapestry that presents useful information to our customers and crystal-clear insight for us.
Deep Web Marketing is the art of providing relevant, useful content to your customers without selling or interrupting them. Instead of pitching your products or services, you are delivering information that makes your customers more informed before they buy – all with detailed insights of what is working and what is not working.
The Social Media and Deep Web Marketing seminar will help you understand the tools and the steps you can take to develop, deploy and measure your deep web marketing effectiveness.| FREE
Speaker: Paul Parisi, President and Founder, SaviorLabs
Co-Sponsored by the MA Small Business Development Center
Paul Parisi - President and Founder of SaviorLabs
Paul was born into a family of engineers and entrepreneurs. His love for technology and passionate creativity for solving problems has driven his entrepreneurial career for over 30 years. He was the CTO for HealthConnected & Cloud Industries Health, the Founder and CTO of LocalGinger.com (sold to eBay) and CTO of DNSstuff.com (sold to SolarWinds.) He has served as CEO and president of MicroData Software (sold to IntelliReach,) COO of Christianity.com (sold to Salem Communications) and CTO for several other organizations.
In 2010, Paul received the award for Best Business Plan from The Enterprise Center at Salem State University. He holds two patents, and has authored over twenty articles in the areas of internet security and web technologies. He is the host of the podcast “The Edge of Innovation: Hacking the Future of Business”.
In 2012, Paul birthed a new vision:
• To do work that aligns with his values in life.
• To prioritize family and community.
• To help people to use technology with minimum waste and maximum productivity.
Building from this vision, in 2013, Paul started SaviorLabs which focuses on three areas:
• Managed IT Services
• Website Creation and Maintenance
• Custom Application Development and Support
For more information about SaviorLabs visit www.saviorlabs.com, for more information about Paul visit www.paulparisi.com/. Paul lives in Massachusetts with his wife, two children and two dogs.
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