Social media is an effective sales tool… if used well. Learn the fundamentals of social media, how to integrate it into your communication plans effectively, while avoiding pitfalls that prevent progress. | FREE
Speaker: Jennifer Powell, Principal, The Excellent Writers Group
Co-Sponsored by MA Small Business Development Center
Jennifer Powell works with businesses to develop their brand strategy and communicate their story so they can connect and engage with customers. She provides a comprehensive approach that includes integrated website content, blogging, social media strategy and delivery, and newsletters. A former business journalist and columnist for the Boston Herald, Jennifer has a passion for helping companies to get out their message and grow.