Many small businesses, organizations and non-profits find themselves seeking the right strategies, tools and tactics to make their marketing efforts as effective as possible. Between Facebook and Twitter, email and mobile, deals, and the newest social network —there’s a lot to keep up with. This session will help make sense of the noise, and show you how to make the most of email and social media for your business.
You’ll be given some simple but powerful tips to get your emails opened, read, shared and socially visible. Throughout the session you’ll be building your own “next great campaign.”
Bonus: 12 Creative Holiday Ideas for Your End-Of-Year Success
With Christmas, Chanukah and Kwanza just a couple months away, we have a few last minute tips to help you make the most of the holiday season! You want to go into this busy time of year with some goals in mind and a plan to finish the year on a high note.
Join us and start to build a marketing plan that will help you grow your business by eliciting the responses you want from your customers or supporters, all year long. This program includes a 5-minute introduction to the Innovation Loft at Constant Contact, followed by an optional tour of the facility (approx. 20 minutes).
Heather has over 20 years’ experience in sales and marketing, with a specialty in online and social media marketing. She has owned 2 small business of her own and has been a lifetime volunteer for various non-profits. She is a professional and enthusiastic speaker who enjoys helping small businesses achieve their goals with a focus on engaging customers, growing sales, increasing ROI, and driving repeat business and customer loyalty.
Jeannine O'Neil, owner of JO Social Branding, is a digital media strategist who educates business owners on how to make the best use of their social media and email marketing. With 8+ years in the Marketing Communications industry, Jeannine takes her knowledge and educates professionals on social media and email marketing platforms. Those who work with Jeannine learn to strategize their digital marketing as well as understanding the tools, knowledge and skills to be successful with their digital marketing needs.
Through JO Social Branding, she has positioned herself as a thought leader in the social media marketing industry. Jeannine blogs once a week, has a bi-weekly newsletter titled, “Social Eyes”. In addition, in 2014 she became a Constant Contact Solution Provider and Authorized Local Expert. This allows Jeannine to speak to organizations’ employees and members about the benefits and nuances of digital marketing. Jeannine has been featured on Blogher, a national blogging community as well as the International Blogging Association.
The [ticket] holder consents to the use of his or her image, likeness, actions and statements in connection with any recorded audio, photograph, video or other publication of the event.