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Know Your Numbers Series: Why You Need to Know About Website Metrics

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Thu, Nov 10, 2016 @ 8:30 am - 10:30 am

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How many people are visiting your site? How long they are spending on it and on which pages? Where are they coming from? Find out about all of the statistics and reporting available to you. Metrics are key to determining how effective your website is and how to make it better. | FREE
Speaker: Mike Sperling, Founder and CEO , Sperling Interactive
Co-sponsored by MA Small Business Development Center

Presenter

Mike Sperling

Mike is the Founder and Director of Sperling Interactive. Mike’s keen eye for photography, extensive technology skills and innovative marketing ideas make Mike a leader in the website design and management field. He is proficient in html, css, php, javascript, MySQL and the Adobe Design Suite. Before founding Sperling Interactive, Mike worked his way up from staff photographer at the Eagle Tribune Publishing Company to the lead operator and manager of multiple websites for daily and weekly publications. Known as the “media guru”, Mike gathered years of experience before making the leap to start his own business. He graduated from Rochester Institute of Technology with a BFA in Photojournalism and a minor in Mass Communications. When Mike is not meeting with clients or designing new websites he enjoys spending time with his wife, Jodi, daughter Zoey, and son Camden. Mike enjoys hiking, geocaching, traveling, movies, the Baltimore Orioles & Ravens.

Mike Sperling


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