The Enterprise Center is staying informed of the latest news regarding the COVID-19 Virus and coordinating with Salem State University. To the extent possible, we are mirroring their preventative measures to help mitigate the spread of the COVID-19 Virus. This has impacted the delivery of our onsite programs which are postponed until after May 15, 2020. In the meantime, please continue to visit our website for program scheduling and other updates. Please know that we are exploring virtual delivery of our programming and will post this information on our website should it materialize. Please continue to check our website for updates.
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Coronavirus (COVID-19) Business Impact Survey

These are exceptionally difficult times for businesses experiencing the impact and uncertainty of the Coronavirus (COVID-19). We would like to assist our business community by conducting this Coronavirus (COVID-19) Business Impact Survey. The impact data that you can provide is valuable to federal, state, and local leaders as they make resource response decisions. We will share this data with them.

Working together, we can help those who are helping us. Please complete this Coronavirus (COVID-19) Survey and share the link with other businesses and networks. It will be available to be taken until Wednesday, April 1, 2020.

ENCUESTA DE IMPACTO COMERCIAL DE CORONAVIRUS (COVID-19)

Estos son tiempos excepcionalmente difíciles para las empresas que experimentan el impacto y la incertidumbre del Coronavirus (COVID-19). Nos gustaría ayudar a nuestra comunidad negociante mediante la realización de esta Encuesta de Impacto Comercial de Coronavirus (COVID-19). Los datos de esta, llegarán a los líderes federales, estatales y locales a medida que tomarán decisiones importantes sobre recursos en su comunidad y negocio. Compartiremos estos datos con ellos.

Tu cooperacion con esta encuesta nos ayudará a proveer mejor recursos. Complete esta encuesta de Coronavirus (COVID-19) y comparta el la encuesta con otras empresas y redes. Estará disponible hasta el miércoles 1ro de Abril del 2020.

Gracias,
Laura Swanson, Directora ejecutiva
The Enterprise Center

Haga clic aquí para completar nuestra encuesta

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HOW TO CREATE AN EFFECTIVE MARKETING PLAN

Enterprise Center at Salem State University

121 Loring Ave | Salem, MA 01970

Tue, Mar 10, 2020 @ 8:30 am - 10:30 am

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Marketing is a broad – and critical – aspect of your business. Learn the steps you can take to prioritize and implement all of the strategic elements of a great marketing plan.

Speakers:  David Kovner, Principal and Art Sesnovich, Principal, Bulldog Communications
Co-sponsored by the North Shore Alliance for Economic Development

Presenter

David Kovner

Over the course of his more than twenty-five year career, which included a six year stint at Boston’s Cabot Advertising (now Arnold Worldwide, one of the largest advertising agencies in the world). David Kovner has created successful advertising campaigns for an extremely diverse list of clients. David’s writing talents shine in a variety of media, including broadcast, direct marketing, print advertising, brochures, web sites and articles. His experience includes everything from scripting television and radio commercials for New England Telephone and Nokona ballgloves to creating ad campaigns, collateral and direct mail for FCI-Burndy, Carl Zeiss and Norwegian Cruise Lines. David's numerous writing awards include Hatch, London International, and The Creative Show. David is a graduate of Bowdoin College.

Presenter

Arthur Sesnovich

Arthur Sesnovich is a principal and co-founder of Bulldog Communications. He has an extensive background in public relations, journalism, and marketing communications. He has won numerous industry awards for his work, in both client and agency settings. Before creating Bulldog, Art was the owner and founder of AGS Public Relations, a full-service public relations firm with a focus on healthcare.
Art has gained extensive media coverage for his clients, ranging from industry trade publications to high-profile print and electronic media such as The Wall Street Journal, The New York Times, Newsweek, Associated Press, and CNN. Locally he has placed clients in a wide range of media, including The Boston Globe, The Boston Herald, Metrowest News, WBZ-TV, WCVB-TV, and more. Art is also a published author and has had a number of articles appear in major trade and consumer publications across the United States.

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