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Learn to use your trusted, local news source for all of your marketing needs, both free and paid. Reaching your targeted audience has never been easier with the numerous options available from print, magazine and digital media.
Speaker: Karen Andreas, Regional Publisher, North of Boston Media Group
Karen Andreas is the regional publisher of North of Boston Media Group, which publishes eight newspapers – including The Salem News, The Eagle-Tribune, The Daily News of Newburyport and the Gloucester Daily Times – as well as the company's affiliated websites and seven award-winning glossy magazines.
Andreas has made her profession in the media industry for more than 25 years. After leading The Salem News as its editor and then publisher, Andreas was promoted in 2013 to lead all of North of Boston Media Group's publications. As regional publisher, she oversees not only the newsrooms but also all other departments, including advertising, circulation, production and finance.
Andreas has enjoyed a storied journalism career, spanning jobs from investigative reporter to lifestyles editor, managing editor and editor-in-chief. She also spent several years as executive editor and vice president of news for Eagle-Tribune Publishing Co. Her true passion is community news, focusing on all things local — from city and town halls to classrooms and high school sporting fields.
Andreas has received numerous industry awards over the years. Most recently she was named "Publisher of the Year" by the national Editor & Publisher magazine, the media industry's leading trade publication. She received the 2014 North Shore Leadership Award from the Anti-Defamation League, and she has also received the prestigious Judith Brown Award from the New England Society of Newspaper Editors. This award "recognizes the accomplishments and pioneering spirit of an outstanding woman in journalism from the six-state region."
Andreas is also quite active in the community, serving on numerous boards, including the Northern Essex Community College Foundation board, North Shore Chamber of Commerce board, Salem State University Board of Overseers and the Salem Partnership board, to name a few.
A graduate of the University of New Hampshire, Andreas is a longtime resident of Danvers, where she lives with her husband and two teen-age sons.
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