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GETTING YOUR BUSINESS INTO THE NEWS
Enterprise Center at Salem State University
121 Loring Ave | Salem, MA, 01970
March 18, 2020 @ 8:30 am - 10:30 am
Learn to use your trusted, local news source for all of your marketing needs, both free and paid. Reaching your targeted audience has never been easier with the numerous options available from print, magazine and digital media.
Speaker: Karen Andreas, Regional Publisher, North of Boston Media Group
North of Boston Media Group
Karen Andreas, regional publisher of The Eagle-Tribune and North of Boston Media Group, has been elected president of the Massachusetts Newspaper Publishers Association.
A 30-year veteran of the media industry, Andreas will lead the MNPA for a two-year term.
"I'm honored for this opportunity to work with my colleagues from all over the state to ensure that newspapers continue to thrive and succeed," Andreas said. "The work our journalists provide for their communities is critical to our democracy."
Formed in late 1972, the Massachusetts Newspaper Publishers Association has focused on two general areas: matters relating to the business of publishing, and also, editorial interests, particularly as they relate to constitutional issues. These have included tax legislation, advertising regulations, open government and access to public records.
The MNPA also serves as a resource for editors and reporters, and for advertising and circulation personnel who seek advice pertaining to business issues.
A resident of Danvers, Andreas has overseen North of Boston Media Group as its regional publisher for the past five years. Along with The Eagle-Tribune, she is regional publisher of The Salem News, Daily News of Newburyport, Gloucester Daily Times, as well as the weekly Andover Townsman, Haverhill Gazette, Derry News and Carriage Towne News. The media group also includes 15 quarterly magazines, such as The Andovers, Haverhill Magazine and North of Boston Business.
Andreas is very active in the community, serving on boards such as the Lawrence Partnership executive committee, Merrimack Valley YMCA board of directors, and Northern Essex Community College's foundation board, to name a few. She is also one of 15 media professionals on the National Advisory Board of the Poynter Institute in St. Petersburg, Florida, which teaches journalism excellence worldwide.