The Enterprise Center is partnering with Amplify Latinx, Hispanic Market Solutions, Higher Dreams, Surfside Capital Advisors, and hosting a Four-Part Webinar Series on Social Media Marketing to Increase Sales & Brand Awareness in English and Spanish.
Session 1: Discover Your Ideal Customers and the Digital Platforms to Best Reach Your Target Audience
Description: Many small businesses know that digital marketing is important but have not defined their ideal customer or how their customer engages online and on social media. In this interactive workshop, you will learn how to define your ideal customer, identify how your customer engages online, and learn the best social media marketing channels to engage with those customers to increase sales. You will also be able to clarify your goals for digital marketing.
Benefits: Increase your sales and brand visibility by defining your ideal customer, their buying preference and developing a digital marketing strategy to best reach your market.