Proven online strategies can help you launch and maintain your company’s web presence, email newsletter and/or blog, and help you sell goods or services online. At this workshop, you will learn what customers want you to provide on the web to make a sale plus how to track your marketing and sales progress through web analytics. The workshop will touch on natural and paid search engine marketing, developing keywords and shopping carts, web graphics and building your email list to reach your target market. Speaker: Carol Sanger,
The Web Division. Presented by the Small Business Development Center and the Creative Economy Association of the North Shore.
